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01. Westin Hotels and Resorts
The Westin was about to unveil its Heavenly Bed campaign and needed brochures to promote it. Gone were the days of a hotel stay in a firm, board-like materess and in its place were plush, soft, dive right into and sleep for days, beds.
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Design Hovie Studios conveyed that feel by using great shots of overstuffed beds with lots of pillows and peaceful people sleeping, in a clean and simple layout. The bed's were the stars, and the studio kept it that way.
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